Objective
Bergeron’s wanted to spice things up. With five franchise locations (and counting), the Louisiana-certified cajun meat restaurant needed a brand and website that matched its rich culinary history – and a strategy to bring its story, flavor and expansion plans to the table.
Our Partnership
JCW Creative partnered with Bergeron’s to deliver a feast of creative solutions, including:
- Website redesign (extra spice)
- Brand messaging & positioning
- Franchise marketing, support materials & internal communications
- Print collateral & in-store promotional signage
- Social media strategy & management
- Video production (featuring an animated mascot, Moony the Pig)
- Seasonal campaigns & marketing collateral
- Content creation to highlight philanthropy, employee culture & history
Results
We dished out a bold new website with elevated visuals, smoother navigation and rich storytelling. By rolling out standardized marketing for all franchise locations and cooking up content that captures Bergeron’s authentic Cajun voice, we helped unify its brand – and amplify its impact. The result? A stronger presence, a clearer message and a franchise ready to grow.
